FOR ALL ONLINE ACTIVITIES OF SONIC EQUIPMENT MEDIACODE SUPPLIES THE ENGINE UNDER THE HOOD
Sonic Equipment is an international supplier of high quality toolboxes and tools to dealers in the high-end automotive industry. This global brand of Dutch soil is making considerable progress abroad. Website, webshop, dashboard, product information system and biweekly newsletters all run on the Mediacode engine. This is a good example of how we grow with a brand. From the very first hour, Sonic does everything that has to do with online.
The website communicates the brand Sonic Equipment and the activities for all the racing teams they sponsor. At the same time, it is a webshop that serves a large international market. Prices, languages and all kinds of other requirements differ per country.
The webshop handles the sale of a large amount of products in around 70 different countries. This means that there is an individual version of the web shop per country. Each version has its own currency, prices and discounts. Consumers, importers and dealers therefore use the same web shop worldwide with small differences on a substantive level per country.
This requires a system that does exactly what Sonic needs to organise their business internationally with success. That is why we have tailored this essential product system ourselves.
The product information system that we developed for Sonic links commercial information and translations per product and per country to the individual articles in the webshop. Safe, stable and endlessly expandable, so perfect for ever-increasing growth.
We develop and send the Sonic Newsletter every two weeks. We have also designed the new version. This mailing is sent around the world. Sonic provides the input for the content and we take care of the visual material and edit the texts. These are then translated into multiple languages. The newsletters are fully supported my all major email clients.
In addition to the layout, development and sending, we manage the international address lists and provide the statistics. Together with Sonic we are working on increasing open rates and click through rates.
